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Peloton

DUO

Brief:

Expand Peloton's range of at-home fitness products.

Current Peloton Lineup

Current Peloton products are limited to exercising inside the home, creating an opportunity to upgrade and expand their lineup to ones that can be used outside.

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Buyer

Tim (36) and Millie (35) live in San Francisco, California

They strive to maintain a healthy lifestyle on top of corporate jobs

Millie must commute to the office 3 days out of the week.

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Millie's ride to work

2.5 miles

Inspiration

Form + Bike Composition

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JUMP Bike

electric bike sharing system

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  • Integrated Battery

  • Internal Drive Train

  • Front hub motor

  • Predictive shifting

  • One size fits most

  • Non-foldable

  • Larger display

  • - charging stand

  • Smaller display

  • - on bike

Ideation

Initial Brainstorm

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Integration

Charging stand ideas, on-bike displays

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Charging Systems

Floor charging? Wall? How can the bike remain in place?

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Mockups and Insights

Floor charging? Wall? How can the bike remain in place?

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Floor Charging Stand

  • stable place to attach

  • takes up too much floor space

  • where do the pedals go?

Floor Charging Stand 2

  • unstable mounting points

  • bulky, occupies both floor + wall

  • how does it connect to stand?

Double Mounts

  • where would the screen go?

  • doesn't work as pair

  • too many parts

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Chosen Direction

Wall Mount - Folding Legs

  • minimal floor space

  • bike leans on wall when neither are in use

Inspo from other products

  • wall-mounted arm

  • bike racks + storage

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How it Works

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Docking

  • Charging stand will recognize bike + lower connecting arms

Charging Stand

  • Arms fold up, display hinges for various exercise postures

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2.8 in. OLED display

  • + bike computer

27 in. OLED display

  • integrated into charging stand

Charging arms

  • contains magnetic contact charging

Battery

  • 14ah

Electric motor

  • 500 watt

  • dual belt drive

Reflector light

  • + brake notification

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Stop

Go

Lights

electric boost

/resistance knob

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Align + roll bike with stand

Stand arms will lower

Charging points will connect

Belt drive engages

Bike is ready to ride stationary

1

2

3

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